... for the most unfortunate double entendre goes to Play.com who've used top children's TV presenters Fearne Cotton and Holly Willoughby to advertise a range of gaming titles for young girls who own Nintendo DS consoles.However, I suspect the vast majority of the male population of the country would interpret "Living their dreams with Fearne and Holly" in a slightly different way to the intention, namely to spend your days tending to virtual horses, feeding virtual babies and designing virtual wardrobes full of virtual clothes .. unless they were virtual nurses outfits of course ...
